Claim your FREE Lancome Up to 24H Drama Liqui Pencil. A 24-hour, longwear, waterproof gel pencil liner that delivers dramatic vibrant color in just one stroke. Drama Liqui-Pencil’s unique hybrid gel formula has the richly pigmented effect of a liquid eyeliner, with the ease of application of a pencil. The creamy texture is blendable when first applied, and once set, does not smudge, flake, fade or transfer.